Social Rant.

OK. Like most, social media has just added another thing to feed.
First, myself. Then a family. Then pets.
Add a career, some clients heck maybe a P&L sheet.
Now these hungry toddler spaces come along. twitter, FB, LinkedIn, etc. And of course--now this blog.
I heard a conversation debating the definition of an expert social marketer yesterday. One said, "it takes 10,000 hours before you can claim to be an expert." Another said "it takes more than that." Then, in an I-can-top-that tone another said, "If you are off-line for more than 2 hours-- you are no social media expert."

I have a take.
Don't over-think it. The web has brought to our pockets and desktops the cracker barrel. We have been socializing-- sharing ideas, compliments and criticisms-- since we did it by fire-light in the warmest cave on the cliff. It's just waay easier now.
I won't offer any preachy marketing hints or tips, but having observed the opportunity for a while now, I have comforted myself with a "wade-in" approach.
Join the social spaces which are fun and productive for you the individual not the marketer. Look for the communities where you have something in common with and, well, socialize.
See what turns up.

Social media has the marketing world all in a tizzy. I'm watching and will try to do better at reporting some learnings. or...
I will try to feed this space more.